Toolkit

Student facing digital content

Taking a new and expanded approach to marketing mobility is a key element in growing the number of students who are outwardly mobile. Many of our Go International partner institutions have committed to undertake expanded marketing activity as part of their pledge.

These shareable, student facing assets are designed to help you market mobility to your students on your social media channels. They have been developed to address the barriers that students told us could prevent them from taking part in outward mobility programmes, including: worrying about language barriers, financial worries, concerns about how their grades could be affected, and not wanting to leave friends behind.  

​Student quote graphics

A selection of four square graphics featuring quotes from students talking about the life-changing effects of their time abroad. These could be used to promote your study abroad opportunities, study abroad office or any relevant events you have coming up.

​Funding opportunities GIF

This GIF showcases five funding and scholarship schemes for outward student mobility, such as Erasmus+. This GIF could be shared along with a link to your institution's funding opportunities.

​Shareable video content, produced by campaign partner Student.com

These brilliant videos, produced for the campaign by student.com, feature students talking about their time abroad. You can download the video files to use on social media and at events in your institutions. Topics they cover include:

  Food overseas

Building employability

​  Making friends internationally

 
 

 

Food overseas video is also available without subtitles.

Building employability is also available without subtitles.

Making friends internationally is also available without subtitles.
Institutional supportWhy study abroad?
Can I afford to study abroad?
 

 


 

Institutional support video is available without subtitles.

International placements: is language a barrier?

 


International placements: is language a barrier? is also available without subtitles

Why study abroad? video is also available without subtitles.

Can I afford to study abroad? video is also available without subtitles.



​Benefits of mobility graphics

These two social media graphics highlight the employability and attainment benefits of outward mobility. The figures come from UUKi's latest Gone International report.


​No second language? No problem! Map graphic

Students reported that they were worried about struggling with a language barrier abroad. This map uses research from QS to highlight countries where English is widely spoken.

​Social media cover photos

There are versions of the Go International cover photos available for Facebook and Twitter. They could be used on your main social media pages or for study abroad related Facebook events, for example.

Facebook

Facebook cover image 1

Facebook cover image 2

Facebook cover image 3

Facebook cover image 4

Twitter

Twitter cover image 1

Twitter cover image 2

Twitter cover image 3

Twitter cover image 4

​The hashtag

These small hashtag graphics can be added to your own designs to encourage your students to share their outward mobility experiences using #GoIntl.

​Events Pack

The resources provided below can support your events activity in a number of ways, including:

  • Providing session outlines for staff-facing workshops around widening participation and other key areas of your outward mobility work

  • Providing engaging student-facing materials to promote outward mobility at existing events such as fresher's fairs, study abroad fairs or induction sessions

  • Making it easier for you to promote events such as study abroad fairs with template posters, flyers and cover photos for your Facebook events.

Widening participation in outward student mobility workshop guidance

These two PDFs provide the slides and notes to enable you to deliver UUKi's popular widening participation in outward student mobility workshops to you own staff and academics. The outline PDF includes a brief introduction to help guide you through the workshop, as well as notes for every slide.

Flyer and poster templates

These templates are available in A3, A4 and A5 and can be used as posters or flyers. They can be used to promote outward mobility events, as handouts at events or just to promote your study abroad office. You can add your own text in the box at the bottom of each template. Choose from designs featuring inspirational student quotes, or figures showing the employability and attainment benefits of outward mobility.

​Roller banner design

This roller banner design can be used at your outward mobility events, on your study abroad stand at fresher's fairs and open days, or anywhere else you like. The design features figures showing the employability and attainment benefits of outward mobility.

​PowerPoint template

This PowerPoint template is intended to be student-facing and could be used at study abroad events, general events such as open days, or in lecture shout-outs. It highlights the benefits of outward mobility, and you can add in as much information you like about the opportunities you offer.

​Resources

These resources are part of a suite aiming to help international offices to develop, plan and deliver work, study and volunteer abroad programmes.



This document draws on experience of engaging with students to higlight best practice for running focus group.

This document provides guidance on how to include outward student mobility in your access agreements.This document provides of how the Student Loan Company allocates finance to UK students who are mobile.


​Campaign Partner Logos

​Reports


This project examines the extent to which disadvantaged students participate in mobility programmes and key recommendations for increasing access.

​This position paper on the Erasmus+ successor programme sets out innovations that UUK believes should lie at the heart of any successor programme.

​This report compares the academic attainment and employment outcomes of mobile and non-mobile first degree undergraduate students who completed their studies at the end of the 2014–15 academic year.​This report looks at the academic and employment outcomes of students that travelled abroad during their studies, comparted with those that didnt for the 2015-16 graduating cohort.